*Will the delectable cookies from Cookie Cartel crack a deal on Shark Tank India 5?*
With the loud and clear mission of ‘Making for the World’, Shark Tank India Season 5 is witnessing innovation with every brand that enters this season. The upcoming episode brings the story of Cookie Cartel, makers of India’s gooiest and most delectable cookies, straight from the valleys of Panchgani. Offering the taste of authentic New York style cookies with a touch of his mother’s secret recipe, founder Hisham Sunesra had the sharks raving from the very first bite.
Launched during the lockdown as a COVID business, Cookie Cartel now operates out of six cloud kitchens, delivering its products across India. Interestingly, Shark Kanika Tekriwal revealed that she is a loyal customer of the brand and stopped ordering from elsewhere after discovering Cookie Cartel. With its standout flavours, distinctive branding, and innovative nitro-packaging technique as key differentiators, Hisham entered the season with a solid ask of ₹75 lakh for 5% equity. Will the sharks bite and offer Hisham a deal?
Sharing about his experience on the season, the founder shared, "Shark Tank India is a powerful launchpad for homegrown businesses. Bringing Cookie Cartel to the platform was an opportunity we had been working towards for a long time. It allowed us to share our journey of building an authentic brand from the valleys of Panchgani and introducing India to our gooey, indulgent cookies. The sharks’ response to the product was incredibly encouraging and reinforced our belief in what we’re building."
*_Shark Tank India 5 is streaming on Sony LIV at 8 pm and airing on Sony Entertainment Television at 10 pm_*
